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Here's a helpful article from one of our contributors Kelli Brewer, of DeployCare.org.
Are you a mom who is a military veteran and a future business owner? If so, your life is about to get even busier than it already is. While the process of becoming an entrepreneur is well worth the effort, there is a lot involved with business ownership. One of the best ways to overcome some of the biggest hurdles you’ll face is to outsource duties to other professionals.
As a veteran-owned business, it is a great idea to bring other veterans on to your team when outsourcing. Learn more about the five professionals you should find as soon as possible.
Business coaching/leadership coaching
When you begin assembling your team of veterans, one of the first experts you should seek out is a business coach/leadership coach. Many former military members go on to offer these services since they have ample training in being able to lead small and large groups of individuals.
How does this type of service benefit you? Although you’ve also gained plenty of leadership skills, those who’ve trained as a business coach can provide you with expert advice on running a new company. They can also provide recommendations for scaling your business, establishing your goals, and setting a long-term vision. Having someone to keep you accountable and to teach you about the ins and outs of the business world can be a valuable member of your extended team.
Accounting (and related tasks) can be one of the most anxiety-inducing parts of being an entrepreneur. Figuring out retail tax, income tax, pricing, bookkeeping, and the like can be stressful duties for those who have little to no experience in finance.
Hiring an accounting professional is one of the wisest moves you can make. They can introduce you to an organized approach to managing your finances, including the use of a reliable payroll system. Understanding how to process payroll is not an overnight task, which is why it is so valuable to get training from an expert. If you cannot afford a full-time accountant, they can train you on software that automates payroll, tracks taxes, and saves you hours of time. Accountants can also help you understand federal and local labor laws, as well as overtime laws.
Another tricky area for many new business owners is IT tasks. From security updates to fixing website errors, veterans who now work as IT professionals can navigate you through challenging technology issues. They can also assist with antivirus and firewall updates, installation of new software, and fixing broken systems.
Depending on your budget, you can hire a freelancer or an IT agency. Both can provide around-the-clock support and can offer packages that suit your needs. They can also help you with emergency issues that arise, which allows you to quickly get back to business.
Gone are the days when marketing almost exclusively involved physical/television ads and word-of-mouth recommendations. Now, search engine optimization (SEO), social media marketing, and other forms of advertising are major factors in the success of a new business.
Hiring a veteran who offers freelance marketing services, or who owns a marketing agency, is the quickest way to see results from your marketing budget. These professionals can help you optimize every dollar, and get you the highest number of customers and leads.
Finally, as a parent and entrepreneur, you are going to need time to work exclusively on your business. Rather than trying to handle everything on your own, getting the help of a veteran-owned daycare is a much-needed way to focus on your business.
The most important thing to remember as a new business owner is that no one can do everything at all times. Asking for help is one of the most strategic things you can do to help your business (and family life) succeed.
This article was provided by Kelli Brewer of DeployCare.org.